GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Govee generated an average product price of $78.30 across tracked retailers between January and May 2026. Amazon dominates Govee's revenue share at 97.2%, with Lowes.com and Best Buy capturing just 1.4% and 1.0% respectively. The brand experienced a notable 12.3% revenue decline over the tracked period from March to May 2026, signaling potential seasonal or competitive headwinds. Despite the revenue drop, Govee's average price held steady with a marginal 0.1% increase over the same timeframe, suggesting the brand is maintaining its pricing power even amid softening demand. Govee's heavy reliance on a single retail channel presents both a concentration risk and an opportunity for broader distribution growth.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 12% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 0% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Govee on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Govee.
BY REVIEW COUNT
Across 4.7M ratings on 3 channels, Govee averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 4.7M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$311.70
Price
$206K
Revenue
$84.47
Price
$164K
Revenue
$94.94
Price
$146K
Revenue
$31.25
Price
$123K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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