Home/Insights/Brands/RingProduct Intelligence - 2026 YTD USA

Ring

1M+

Products Sold, Jan to May 2026

650+

# Offline Stores

$73.23

Avg. Price

4.6

Avg. Rating

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Ring Market Overview

According to in-store data from Grips Intelligence, Ring generated the majority of its revenue through Amazon, which accounted for 82.5% of total revenue share between January and May 2026, followed by Best Buy at 9.2%, Lowe's at 5.6%, and Home Depot at 2.6%. The brand's average product price during this period stood at $73.65, though pricing showed a downward trend with a 5.2% decrease over the tracked timeframe. Notably, Home Depot carried Ring's highest-priced product assortment, with bundles and premium models averaging well above $250, while Lowe's and Best Buy offered more budget-friendly options. Ring's overall revenue also experienced a 3.5% decline over the period, suggesting softening demand or increased competitive pressure across its key retail channels. These trends highlight a brand heavily reliant on a single dominant retailer while navigating a period of price erosion and slowing sales momentum.

Revenue Share by Channel
Data covers Amazon, Best Buy, Lowe's, Home Depot

Ring's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 3% from Mar to May.

Monthly revenue

Indexed values, 0-100

Ring's average price

OVER TIME

Over the last three months, average selling price on tracked channels has decreased by 5% from Mar to May.

Average price

Absolute values in $

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Ring's categories

REVENUE SHARE

Best Buy

Revenue distribution across product categories for Ring on Best Buy.

Best Buy

Categories by revenue share

Distribution in %

Ring's channels

REVENUE SHARE

Revenue distribution across tracked channels for Ring.

Channels by revenue share

Distribution in %

Ring's online vs offline revenue split

BY REVENUE

Ring sells 84% online and 16% offline. Online runs through 3 channels; offline through 2.

Revenue by channel

Share of total revenue across all channels

Online

84%

16%

Offline

Online channels

84%

Amazon.com
HomeDepot.com
Lowes.com

Offline channels

16%

Best Buy stores
Lowe's stores

Ring's customer ratings

BY REVIEW COUNT

Across 4.98M ratings on 4 channels, Ring averages 4.6. Most reviews for the products are in the 4.6–4.8 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.6

/ 5

From 4.98M ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Daily new reviews

Reviews added per day across channels, last 30 days

Top products for Ring

BY REVENUE

Best Buy
Best Buy
#1Ring - Battery Doorbell Plus Smart Wifi Video Doorbell – Battery Operated with Head-to-Toe View - Satin Nickel

$131.38

Price

$1.03M

Revenue

#2Ring - Battery Doorbell Smart Wifi Video Doorbell - Battery-Powered with Head-to-Toe Video, Live View, and Two-Way Talk - Satin Nickel

$86.27

Price

$706K

Revenue

#3Ring - Battery Doorbell Smart Wifi Video Doorbell - Battery-Powered with Head-to-Toe Video, Live View, and Two-Way Talk - Satin Nickel

$80.59

Price

$622K

Revenue

#4Ring - Battery Doorbell Pro Smart Wi-Fi Video Doorbell - Battery-powered with Head-to-Toe HD+ Video - Satin Nickel

$185.78

Price

$469K

Revenue

#5Ring - Outdoor Cam (Stick Up Cam) Indoor/Outdoor Wire Free 1080p Security Camera - White

$59.63

Price

$358K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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