According to in-store data from Grips Intelligence, Ring generated the majority of its revenue through Amazon, which accounted for 82.5% of total revenue share between January and May 2026, followed by Best Buy at 9.2%, Lowe's at 5.6%, and Home Depot at 2.6%. The brand's average product price during this period stood at $73.65, though pricing showed a downward trend with a 5.2% decrease over the tracked timeframe. Notably, Home Depot carried Ring's highest-priced product assortment, with bundles and premium models averaging well above $250, while Lowe's and Best Buy offered more budget-friendly options. Ring's overall revenue also experienced a 3.5% decline over the period, suggesting softening demand or increased competitive pressure across its key retail channels. These trends highlight a brand heavily reliant on a single dominant retailer while navigating a period of price erosion and slowing sales momentum.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 3% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 5% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Ring on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Ring.
BY REVENUE
Ring sells 84% online and 16% offline. Online runs through 3 channels; offline through 2.
Online
84%
16%
Offline
Online channels
84%
Offline channels
16%
BY REVIEW COUNT
Across 4.98M ratings on 4 channels, Ring averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 4.98M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$131.38
Price
$1.03M
Revenue
$86.27
Price
$706K
Revenue
$80.59
Price
$622K
Revenue
$185.78
Price
$469K
Revenue
$59.63
Price
$358K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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