GunVault

GunVault Market Overview

According to in-store data from Grips Intelligence covering January to May 2026 across four major retailers, GunVault generates the largest share of its revenue through homedepot.com at 43.9%, followed closely by lowes.com at 40.6%, with Amazon contributing 12.5% and menards.com rounding out the mix at 3.0%. The brand's average product price during this period stood at $146.01, though pricing has shown a downward trend with an overall 11.6% decrease observed over the trailing three-month window. Revenue performance has also faced headwinds, declining 30.7% over the same period despite a modest 2.7% month-over-month uptick in the most recent month. The near-even revenue split between Home Depot and Lowe's suggests GunVault maintains strong positioning across the home improvement retail channel, making these two retailers critical to the brand's distribution strategy. These insights highlight both the competitive pricing pressures and the retail concentration dynamics shaping GunVault's current market footprint.