According to in-store data from Grips Intelligence, Master Lock generated an average product price of $22.68 across four major retailers tracked between January and May 2026. Amazon dominated Master Lock's revenue share at 45.6%, followed by Ace Hardware at 25.6% and Lowe's at 22.3%, while Menards accounted for just 4.6%. The brand experienced solid momentum during the tracking period, with overall revenue growing 11.2% and average prices rising 2.6%. Notably, Master Lock's top-selling products on Amazon and Lowe's were key lock boxes priced between $36 and $45, suggesting strong consumer demand in the home key storage segment. This pricing and distribution data positions Master Lock as a brand with broad retail reach and consistent growth across its key sales channels.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 16% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 3% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Master Lock on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Master Lock.
BY REVENUE
Master Lock sells 45% online and 55% offline. Online runs through 3 channels; offline through 4.
Online
45%
55%
Offline
Online channels
45%
Offline channels
55%
BY REVIEW COUNT
Across 6.3M ratings on 5 channels, Master Lock averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.5
/ 5
From 6.3M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$26.99
Price
$486K
Revenue
$19.99
Price
$453K
Revenue
$22.99
Price
$269K
Revenue
$26.99
Price
$255K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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