GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Johnson generated an average product price of $31.06 across three major retailers — Amazon, Ace Hardware, and Lowes.com — during the period from January to May 2026. Amazon dominated Johnson's revenue share at 53.4%, followed by Ace Hardware at 40.5%, while Lowes.com captured just 6.1% of the brand's total revenue. Notably, Johnson's overall revenue grew by 23.5% over the tracked period, signaling strong upward momentum for the brand. Average pricing also saw a significant increase of 14.8%, suggesting a shift toward higher-value product sales or strategic price adjustments. With its top-selling products on Amazon reaching price points above $800, Johnson demonstrates a wide pricing spectrum that caters to both professional and consumer segments.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 29% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 14% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Johnson on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Johnson.
BY REVENUE
Johnson sells 50% online and 50% offline. Online runs through 2 channels; offline through 2. Online share has moved from 0% in Jan to 59% in May.
Online
50%
50%
Offline
Online channels
50%
Offline channels
50%
BY REVIEW COUNT
Across 238K ratings on 3 channels, Johnson averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 238K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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