Kwikset, owned by ASSA ABLOY (Nasdaq Stockholm: ASSA B), maintains a strong in-store presence across major hardware retailers with Lowe's commanding 45.6% of revenue share, followed by Amazon at 22.8% and Menards at 15.3%, according to Grips Intelligence data from January to August 2026. The brand's average product price stands at $44.00, with an overall 1.8% price increase observed since the beginning of the tracked period. Electronic deadbolts and smart lock systems dominate Kwikset's product mix, with premium SmartCode and Powerbolt models ranging from $100 to $130 across channels. Channel diversification shows Ace Hardware and Home Depot collectively represent 16.3% of revenue, indicating solid multi-retailer distribution strategy. Pricing across channels remains relatively consistent, with entry-level knob options starting around $17 and smart locks commanding premium positions at over $100.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 0% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 2% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Kwikset on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Kwikset.
BY REVENUE
Kwikset sells 45% online and 55% offline. Online runs through 3 channels; offline through 3.
Online
45%
55%
Offline
Online channels
45%
Offline channels
55%
BY REVIEW COUNT
Across 4.15M ratings on 5 channels, Kwikset averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.5
/ 5
From 4.15M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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