Home/Insights/Brands/National HardwareProduct Intelligence - 2026 YTD USA

National Hardware

3M+

Products Sold, Jan to May 2026

2,300+

# Offline Stores

$4.97

Avg. Price

4.6

Avg. Rating

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National Hardware Market Overview

According to in-store data from Grips Intelligence, National Hardware generated the majority of its revenue through Menards, which accounted for 57.9% of total revenue share between January and May 2026, followed by Lowe's at 33.6%, with Ace Hardware and Amazon combining for just 8.4%. The brand's average product price during this period stood at $4.96, reflecting its positioning in the accessible price range of the hardware market. Notably, National Hardware experienced strong momentum with an 18.3% overall revenue growth across the tracked period. Average pricing also trended upward, increasing 9.6% over the same timeframe, suggesting growing demand or a strategic shift in product mix. With nearly 92% of its revenue concentrated across just two retailers—Menards and Lowe's—National Hardware's distribution strategy is heavily weighted toward major home improvement chains.

Revenue Share by Channel
Data covers Menards, Lowe's, Ace Hardware, Amazon

National Hardware's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has grew by 20% from Mar to May.

Monthly revenue

Indexed values, 0-100

National Hardware's average price

OVER TIME

Over the last three months, average selling price on tracked channels has increased by 11% from Mar to May.

Average price

Absolute values in $

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National Hardware's categories

REVENUE SHARE

Ace Hardware

Revenue distribution across product categories for National Hardware on Ace Hardware.

Ace Hardware

Categories by revenue share

Distribution in %

National Hardware's channels

REVENUE SHARE

Revenue distribution across tracked channels for National Hardware.

Channels by revenue share

Distribution in %

National Hardware's online vs offline revenue split

BY REVENUE

National Hardware sells 8% online and 92% offline. Online runs through 2 channels; offline through 3. Online share has moved from 0% in Jan to 15% in May.

Revenue by channel

Share of total revenue across all channels

Online

8%

92%

Offline

Online share trend

Jan – May

Online channels

8%

Lowes.com
Amazon.com

Offline channels

92%

Menards stores
Lowe's stores
Ace Hardware stores

National Hardware's customer ratings

BY REVIEW COUNT

Across 349K ratings on 4 channels, National Hardware averages 4.6. Most reviews for the products are in the 4.6–4.8 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.6

/ 5

From 349K ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for National Hardware

BY REVENUE

Ace Hardware
Ace Hardware
#1National Hardware 1.5 in. H X 0.625 in. W X 0.08 in. D Zinc-Plated Steel Inside Corner Brace

$7.21

Price

$28K

Revenue

#2National Hardware Steel Single Box Rail Brackets 300 lb

$11.99

Price

$24K

Revenue

#3National Hardware Delrin Zinc Plated Box Rail Hangers 225 lb

$76.25

Price

$20K

Revenue

#4National Hardware Steel Box Rail 450 lb

$109.99

Price

$11K

Revenue

#5National Hardware Stainless Steel Rope Cleat 55 lb. cap. 6 in. L

$17.99

Price

$11K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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