GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Porter-Cable generated the majority of its revenue through Amazon, which accounted for 71.5% of total revenue share between January and May 2026, followed by homedepot.com at 17.3% and menards.com at 7.5% across five tracked retailers. The brand's average product price stood at $105.34 during this period. Porter-Cable experienced a notable revenue decline of 30.4% over the tracked timeframe, signaling potential challenges in maintaining market momentum. Average pricing also saw a slight downward trend, decreasing 1.7% overall, which may reflect promotional activity or shifting product mix. With over 88% of its revenue concentrated in just two retailers, Porter-Cable's distribution strategy remains heavily reliant on Amazon and Home Depot.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 30% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 2% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Porter-Cable on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Porter-Cable.
BY REVENUE
Porter-Cable sells 89% online and 11% offline. Online runs through 3 channels; offline through 2.
Online
89%
11%
Offline
Online channels
89%
Offline channels
11%
BY REVIEW COUNT
Across 329K ratings on 5 channels, Porter-Cable averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 329K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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