GRIPS CUSTOMERS & RESEARCH PARTNERS
Pure Enrichment, owned by private equity firm Topspin Consumer Partners through Bear Down Brands, LLC, generated an average product price of $50.85 across in-store channels during the January–August 2026 period, according to Grips Intelligence data. Amazon dominates the brand's revenue distribution with a commanding 73.5% share, followed by Lowe's at 17.5%, while Menards and Home Depot capture 6.4% and 1.8% respectively. The brand experienced a notable 15.6% month-over-month revenue decline in the most recent tracked period, contributing to a 6.0% overall decline since the beginning of the year. Average pricing remained relatively stable with a marginal 0.1% increase year-to-date, though recent months saw a 2.1% decrease to $52.83.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 3% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 1% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Pure Enrichment on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Pure Enrichment.
BY REVENUE
Pure Enrichment sells 72% online and 28% offline. Online runs through 3 channels; offline through 3.
Online
72%
28%
Offline
Online channels
72%
Offline channels
28%
BY REVIEW COUNT
Across 544K ratings on 4 channels, Pure Enrichment averages 4.3★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.3
/ 5
From 544K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$59.99
Price
$359K
Revenue
$39.99
Price
$163K
Revenue
$39.99
Price
$132K
Revenue
$39.99
Price
$108K
Revenue
$39.99
Price
$73K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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