Richmond

Richmond Market Overview

Richmond, owned by Imperial Brands (LSE: IMB), demonstrates strong in-store performance through Menards, which accounts for 99.4% of revenue share during the first eight months of 2026. Average product pricing reached $305.79, with prices increasing 3.9% over the analysis period, reflecting consistent margin expansion across the portfolio. Revenue growth accelerated to 2.0% year-to-date, indicating solid market momentum despite competitive pressures in the retail channel. According to Grips Intelligence's offline retail data, Richmond's pricing strategy and concentrated distribution through a single major retailer position the brand for continued growth in the coming quarters.