GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, SCUF generated 100% of its retail revenue exclusively through Best Buy during Q1 2026 (January–March), with an average product price of $156.78. Over the quarter, the brand experienced a notable revenue decline of 17.7%, signaling potential challenges in maintaining sales momentum at brick-and-mortar retail. Despite the revenue downturn, SCUF's average price saw a 2.9% month-over-month increase in the most recent period, suggesting a possible shift toward higher-priced SKUs or reduced discounting. The brand's heavy reliance on a single retailer represents both a concentration risk and an opportunity for expanded distribution.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 18% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 10% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for SCUF on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for SCUF.