Home/Insights/Brands/SencoProduct Intelligence - 2026 YTD USA

Senco

100K+

Products Sold, Jan to May 2026

2,100+

# Offline Stores

$47.23

Avg. Price

4.6

Avg. Rating

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Senco Market Overview

According to in-store data from Grips Intelligence, Senco generated the majority of its revenue across five major retailers between January and May 2026, with Home Depot leading at 31.1% revenue share, followed by Menards at 23.1% and Lowe's at 22.6%. The brand experienced strong momentum during this period, with overall revenue growing 38.3% alongside a 45.3% increase in average product price. Senco's average product price currently sits at $47.15, reflecting a pricing strategy that spans both value-oriented fastener packs and higher-end power tools. Notably, Ace Hardware captured 15.8% of Senco's revenue share, more than double that of Amazon at just 7.4%, underscoring the brand's strength in traditional home improvement retail channels. This distribution pattern highlights Senco's deep alignment with brick-and-mortar retailers, where the bulk of its sales volume is concentrated.

Revenue Share by Channel
Data covers Home Depot, Lowe's, Menards, Ace Hardware, Amazon

Senco's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has grew by 41% from Mar to May.

Monthly revenue

Indexed values, 0-100

Senco's average price

OVER TIME

Over the last three months, average selling price on tracked channels has increased by 43% from Mar to May.

Average price

Absolute values in $

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Senco's categories

REVENUE SHARE

Ace Hardware

Revenue distribution across product categories for Senco on Ace Hardware.

Ace Hardware

Categories by revenue share

Distribution in %

Senco's channels

REVENUE SHARE

Revenue distribution across tracked channels for Senco.

Channels by revenue share

Distribution in %

Senco's online vs offline revenue split

BY REVENUE

Senco sells 61% online and 39% offline. Online runs through 3 channels; offline through 2. Online share has moved from 39% in Jan to 73% in May.

Revenue by channel

Share of total revenue across all channels

Online

61%

39%

Offline

Online share trend

Jan – May

Online channels

61%

HomeDepot.com
Lowes.com
Amazon.com

Offline channels

39%

Menards stores
Ace Hardware stores

Senco's customer ratings

BY REVIEW COUNT

Across 52K ratings on 5 channels, Senco averages 4.6. Most reviews for the products are in the 4.6–4.8 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.6

/ 5

From 52K ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Senco

BY REVENUE

Ace Hardware
Ace Hardware
#1Senco 1-1/2 in. L X 18 Ga. Straight Strip Galvanized Brad Nails 1000 pk

$13.99

Price

$60K

Revenue

#2Senco 2 in. L X 18 Ga. Straight Strip Galvanized Brad Nails 5000 pk

$41.99

Price

$60K

Revenue

#3Senco 2 in. Finish/Trim Galvanized Steel Nail Medium Head

$15.99

Price

$57K

Revenue

#4Senco 2-1/2 in. L X 15 Ga. Angled Strip Galvanized Finish Nails 34 deg 3000 pk

$64.99

Price

$51K

Revenue

#5Senco 2 in. L X 15 Ga. Angled Strip Bright Finish Nails 34 deg 4000 pk

$54.99

Price

$28K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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