GRIPS CUSTOMERS & RESEARCH PARTNERS
Evolution maintains a strong in-store retail presence, with Lowe's commanding 48.4% of year-to-date revenue share across tracked channels, according to Grips Intelligence data from January–August 2026. Amazon captures 28.2% of revenue while Home Depot accounts for 21.5%, with an average product price of $196.06 across the portfolio. The brand faced headwinds during the period, with overall revenue declining 9.0% and average prices dropping 9.3% since the start of the tracked timeframe. Premium products like the Evolution S14MCS Metal Cutting Mitering Chop Saw lead the portfolio at $1,000 average price points, though mid-range offerings between $95–$629 represent significant volume drivers. The competitive pricing pressure and revenue contraction suggest Evolution is navigating a challenging market environment across its primary distribution channels.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 9% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 9% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Evolution on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Evolution.
BY REVIEW COUNT
Across 198K ratings on 4 channels, Evolution averages 4.5★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.5
/ 5
From 198K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$1,000.00
Price
$1.25M
Revenue
$95.00
Price
$369K
Revenue
$396.02
Price
$275K
Revenue
$490.31
Price
$211K
Revenue
$410.35
Price
$164K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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