St. Paul

St. Paul Market Overview

According to Grips Intelligence in-store data from January to May 2026, St. Paul demonstrates a highly concentrated retail footprint, with Menards commanding 98.5% of the brand's revenue share compared to just 1.5% at Home Depot. The brand's average product price sits at $139.89, though this figure has seen a notable 15.1% decline over the tracked period. On a positive note, St. Paul's overall revenue grew 11.2% during the same window, suggesting that lower price points may be driving higher sales volume. The brand's near-exclusive presence at Menards highlights a strong regional retail partnership that dominates its distribution strategy. These trends position St. Paul as a value-oriented brand gaining momentum across its key retail channels.