Waddell

Waddell Market Overview

According to in-store data from Grips Intelligence covering Q1 2026 (January–March) across Lowe's, Home Depot, Menards, and Ace Hardware, Waddell demonstrated strong momentum with overall revenue growing 91.3% over the period. Lowe's dominated as the brand's primary retail channel, commanding a 68.3% revenue share, followed by Home Depot at 22.5%. The brand's average product price stood at $11.60, though this figure saw an 18.1% increase over the quarter, suggesting a shift toward higher-value product sales. Menards and Ace Hardware accounted for a combined 9.1% of revenue share, indicating that Waddell's distribution remains heavily concentrated among the top two home improvement retailers.