GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, WallPOPs generated the majority of its revenue through Home Depot (62.1%) and Lowe's (35.5%) between January and May 2026, with Amazon accounting for just 2.4% of sales. The brand's average product price stood at $23.83 across all tracked retailers during this period. Notably, WallPOPs experienced a 14.2% increase in average price over the observed trend period, suggesting a shift toward higher-priced product sales. Despite this upward pricing trend, the brand saw a 5.1% month-over-month revenue dip in the most recent month, though overall revenue still grew 3.3% across the tracked timeframe. WallPOPs' heavy reliance on home improvement retailers highlights its strong positioning within the physical retail channel for its category.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 6% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 13% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for WallPOPs on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for WallPOPs.
BY REVENUE
WallPOPs sells 83% online and 17% offline. Online runs through 3 channels; offline through 1. Online share has moved from 98% in Jan to 82% in May.
Online
83%
17%
Offline
Online channels
83%
Offline channels
17%
BY REVIEW COUNT
Across 7.4K ratings on 3 channels, WallPOPs averages 4.3★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.3
/ 5
From 7.4K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$39.90
Price
$10K
Revenue
$26.75
Price
$8.7K
Revenue
$26.20
Price
$8.1K
Revenue
$26.58
Price
$8.1K
Revenue
$36.48
Price
$5.8K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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