GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Hillman generated the majority of its revenue through Ace Hardware, which accounted for 64.1% of its retailer revenue share during Q1 2026 (January–March), followed by Lowe's at 32.2%, while Home Depot and Menards combined represented just 3.3%. Across these four tracked retailers, Hillman products carried an average price of $3.59, reflecting a value-oriented positioning in the market. Notably, the brand experienced a 14.5% revenue growth over the quarter, signaling strong demand momentum heading into 2026. However, average product pricing declined by 18.9% over the same period, suggesting increased promotional activity or a shift in product mix toward lower-priced items. This combination of rising revenue alongside falling prices points to significant volume gains for Hillman across its retail footprint.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 15% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 19% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for HIllman on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for HIllman.