GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Lodge Cast Iron generated nearly all of its tracked revenue through Lowe's, which accounted for 99.0% of retail share between January and May 2026. The brand experienced significant momentum during this period, with revenue growing 56.1% over the tracked timeframe. Month-over-month revenue surged 25.5%, signaling accelerating consumer demand for the brand. Lodge Cast Iron products carried an average price point of $33.56, with its top-selling skillet and griddle products ranging from approximately $34 to $44. Despite strong revenue growth, average pricing dipped 3.9% over the period, suggesting promotional activity or a shift in product mix toward more affordable items.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 58% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 4% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Lodge Cast Iron on Lowe's.
REVENUE SHARE
Revenue distribution across tracked channels for Lodge Cast Iron.
BY REVENUE
Lodge Cast Iron sells 54% online and 46% offline. Online runs through 2 channels; offline through 1. Online share has moved from 63% in Jan to 46% in May.
Online
54%
46%
Offline
Online channels
54%
Offline channels
46%
BY REVIEW COUNT
Across 3.05K ratings on 1 channel, Lodge Cast Iron averages 4.7★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.7
/ 5
From 3.05K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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