Home/Insights/Brands/MicrosoftProduct Intelligence - 2026 YTD USA

Microsoft

100K+

Products Sold, Jan to Aug 2026

300+

# Offline Stores

$301.35

Avg. Price

4.6

Avg. Rating

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Microsoft Market Overview

According to Grips Intelligence in-store data from January through August 2026, Microsoft (NASDAQ: MSFT) experienced significant headwinds with overall revenue declining 19.3% and average prices dropping 25.2% during the period. Amazon dominated the retail channel landscape with 48.2% revenue share, followed by Best Buy at 26.1% and Newegg at 25.4%, with average product prices settling at $280.86. The brand's product portfolio spanned premium configurations across multiple categories, with top offerings commanding prices ranging from approximately $1,150 to $2,760 across the tracked channels. Most recently, revenue fell another 17.6% month-over-month while average pricing decreased 11.5%, indicating continued downward momentum in the tracked retail environment.

Revenue Share by Channel
Data covers Amazon, Newegg, Best Buy

Microsoft's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 27% from Jun to Aug.

Monthly revenue

Indexed values, 0-100

Microsoft's average price

OVER TIME

Over the last three months, average selling price on tracked channels has decreased by 34% from Jun to Aug.

Average price

Absolute values in $

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Microsoft's categories

REVENUE SHARE

Best Buy

Revenue distribution across product categories for Microsoft on Best Buy.

Best Buy

Categories by revenue share

Distribution in %

Microsoft's channels

REVENUE SHARE

Revenue distribution across tracked channels for Microsoft.

Channels by revenue share

Distribution in %

Microsoft's online vs offline revenue split

BY REVENUE

Microsoft sells 73% online and 27% offline. Online runs through 2 channels; offline through 2. Online share has moved from 37% in Apr to 74% in Aug.

Revenue by channel

Share of total revenue across all channels

Online

73%

27%

Offline

Online share trend

Apr – Aug

Online channels

73%

Amazon.com
Newegg.com

Offline channels

27%

Best Buy stores
Office Depot stores

Microsoft's customer ratings

BY REVIEW COUNT

Across 1.74M ratings on 3 channels, Microsoft averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.6

/ 5

From 1.74M ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Daily new reviews

Reviews added per day across channels, last 30 days

Top products for Microsoft

BY REVENUE

Best Buy
Best Buy
#1Microsoft - XBOX Elite Series 2 Wireless Controller for XBOX Series X, XBOX Series S, XBOX One, PCs, and Cloud-Enabled Devices - Black

$188.97

Price

$1.07M

Revenue

#2Microsoft - Surface Laptop - 13" 2K Touchscreen - Snapdragon X Plus 2025 - 16GB - 256GB Storage - Copilot+ PC - Platinum

$1,044.13

Price

$881K

Revenue

#3Microsoft - Surface 65W Power Supply - Black

$99.99

Price

$719K

Revenue

#4Xbox Series S 512GB All-Digital Console (Disc-Free Gaming) with Xbox Wireless Controller - 120FPS - Xbox Series S

$399.99

Price

$636K

Revenue

#5Xbox Series S 512GB All-Digital Console (Disc-Free Gaming) with Xbox Wireless Controller - 120FPS

$399.99

Price

$610K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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