GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Plano generated the majority of its revenue through Amazon, which accounted for 77.3% of total revenue share from January to May 2026 across Amazon, Home Depot, and Menards. The brand's average product price stood at $25.88, with a notable 21.9% increase in average price observed over the tracked period. Plano's overall revenue grew 18.1% during the same timeframe, signaling strong upward momentum in sales performance. Amazon and Home Depot together represented over 91% of Plano's revenue share, underscoring the brand's heavy reliance on these two retail channels. With rising prices and accelerating revenue, Plano appears to be strengthening its market position heading into mid-2026.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 18% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 22% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Plano on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Plano.
BY REVENUE
Plano sells 90% online and 10% offline. Online runs through 2 channels; offline through 1.
Online
90%
10%
Offline
Online channels
90%
Offline channels
10%
BY REVIEW COUNT
Across 1.68M ratings on 3 channels, Plano averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 1.68M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$33.99
Price
$791K
Revenue
$55.91
Price
$131K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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