GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Rainbrella generated the majority of its revenue across three key retailers between January and May 2026, with Lowe's commanding 51.3% of revenue share, followed closely by Ace Hardware at 46.4%, and Home Depot capturing just 1.6%. The brand's average product price during this period was $12.74, positioning it firmly in the budget-friendly segment. Rainbrella demonstrated strong growth momentum, with revenue increasing 27.4% over the tracked period. Lowe's top-selling Rainbrella products ranged from $13.96 to $16.98, led by a 62-in Black Golf Umbrella at the higher end of the price spectrum. This concentrated two-retailer revenue split between Lowe's and Ace Hardware suggests Rainbrella maintains a focused distribution strategy within the home improvement channel.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 33% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 1% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Rainbrella on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Rainbrella.
BY REVIEW COUNT
Across 2.04K ratings on 3 channels, Rainbrella averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 2.04K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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