GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracking homedepot.com and lowes.com from January to March 2026, RustAid demonstrated strong momentum with revenue growing 59.2% over the period. The brand's average product price stood at $10.79, reflecting a competitive positioning within its category. Notably, homedepot.com dominated as the primary retail channel, accounting for an overwhelming 98.6% of RustAid's total revenue share. This heavy concentration in a single retailer suggests significant partnership strength with Home Depot, while lowes.com contributed just 1.4% of revenue. The brand also experienced an impressive 111.9% month-over-month revenue surge during the quarter, signaling accelerating consumer demand.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 59% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 33% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for RustAid on Home Depot.
REVENUE SHARE
Revenue distribution across tracked retailers for RustAid.